Independent Event


  • Event

Working with Onassis, we designed and executed an exclusive event for the European Porsche community. Utilizing a travel-theme we built upon the legacy of the annual event, which has grown to become an integral part of the European Porsche community since its inception in 2015.

With the Onassis brand now joining forces with the 1993 team, we have developed a new partnership, which will see the yearly event exclusively designed and executed as a collaboration between us both.

Traditionally held in the Ruhr area of Western Germany, the event series attracts Porsche enthusiasts from all over Europe, so holding the event at Essen/Mülheim airport was the optimal location.

The purpose of the event is to create a platform for like-minded people with a passion for Porsche cars. Using inspiration from retro Lufthansa iconography we created an immersive world, which framed the Airtimes event, giving it character and style.

The program consisted of experience rides, talks, food trucks, and one-of-a-kind Porsche cars that are rarely visible in public. The travel-themed nature of the location evoked deep conversation about journeys both made in the past and planned for the future. The experience was capped by a further inspiring movie-night, which featured both professional and community-made films.

With COVID-19 restrictions present, we battled logistics and were able to produce a safe event that held up to the strict local regulations. With all attendees reporting a safe and healthy visit we are looking forward to next year where we plan an even better event.

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